July Release Notes

Lacey Budd
We were busy in July to continue making Customer.io the best marketing automation tool. The UI design and campaign workflow builder are officially out of beta and have been released app-wide. Read on to learn more about our new features and smaller improvements. What’s New? Ad Audience Sync Are you tired of manually uplo…

How to come up with design principles for your small design team

At Customer.io, we’ve spent the last year turning our styles and coded components into a full-fledged design system. One of the biggest changes is that our work is now guided by a design direction that includes design principles. What are design principles? Design principles are a set of opinionated, actionabl…

Save Time and Money with Customer.io’s Ad Audience Sync

“Anyone who has paid media campaigns and uses Customer.io HAS to use this feature—you’d be crazy not to—it’s a no brainer.” — Nick Lafferty, Paid Search Manager at Mailgun Are you tired of manually uploading CSVs to create ad audiences? Say good-bye to busywork, and say hello to our new Ad Audience Sync! Use C…

How Purple Carrot Went from Updating Its Ad Audiences Every 90 Days to Every Hour

Purple Carrot is a 100% plant-based subscription meal service that delivers healthy meals right to your doorstep every week. Purple Carrot’s vision is to create a world where plant-based eating is a mainstream choice to improve health, the environment, and animal welfare. Before Customer.io Ad Audience Sync Digital adver…

How Mailgun Uses Customer.io’s Audience Sync to Focus Their Efforts on What Matters

Mailgun is an industry-leading email service provider (ESP) with a developer centric focus and product offering. Founded in 2010, Mailgun uses the power of its email API combined with its deliverability services to ensure their customers are getting the highest rates of deliverability in the industry. Challenges with Ads…

How Codecademy Increased Their Ad Conversion Rate by 30% Using Customer.io’s Ad Audiences

Codecademy is an online-only interactive learning platform that teaches users the technical skills that they need to upgrade their careers. Founded in 2011, Codecademy has been one of the leading companies facilitating the learning of code and teaching code online. Codecademy has over 45million customers that they need t…

June 2019 Release Notes

Following the refreshed UI from last month, we launched a new campaign workflow builder only available in the beta design! What’s New? Drag and drop new actions out of a sidebar Open canvas view Pan and zoom to get either a detailed or high level view of your workflows View the full documentation and learn mo…

How to Get New Value from Your Subscription Box Gift Recipients

If you are a subscription box company, you know that end-of-the-year gift giving will generate a significant part of your revenue for your business. But how can you turn one-off purchases into sustainable recurring revenue? Most, if not all, of your retention marketing is primarily focused on your paying, active subscri…

May Release Notes: Design Refresh in Beta

We are excited to share that we’ve introduced a refreshed UI design in beta to improve ease of use and reflect Customer.io’s new branding. Our goal with the design refresh was to create an experience that helps you focus your time on tasks that matter most. We introduced our new design as a beta so you have some time …

April Release Notes

The Customer.io team kicked off April with a spring retreat in Playa del Carmen where team members created a few impromptu hack projects, including a Google Sheets Importer! That’s what you get when a team of engineers is together in a room. New Features Campaigns & Broadcasts We’ve made three changes that will ma…
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