Customer.io VS Iterable

Upgrade from
inflexible Iterable

Comparing Customer.io vs. Iterable? See why Iterable customers are switching to Customer.io for their Customer Engagement Platform. Set up and run Customer.io without heavy lifting from engineering teams. Enjoy fast onboarding and set up, plus top-rated support. Our data-first approach allows you to easily access and use your own data with no limits and no additional fees. 

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Flexible data integrations and customizable automation

Directly connect your Customer.io data with your data warehouse to sync messages, people, and metrics. Import all historical data, plus store and send unlimited data out of Customer.io at no extra charge.
Create data campaigns with webhooks to build integrations between other data and tools in your stack. Batch update multiple profiles to associate a single piece of data with multiple people or messages at once. This helps keep your data clean no matter your B2B, B2C, or B2B2C business model.
Don’t be fooled – automation you can customize is way better than “AI” estimates which may be right for the industry but not for you. 
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Customer.io is the most intuitive and robust omnichannel messaging platform I’ve ever used. They beat the competition out of the water.

Alex MacCaw, Founder of Clearbit
data warehouse sync animation

Multi-channel lead and customer management within one workflow

Multiple workspaces allow you to keep audiences (leads/customers, products, countries, sites/apps) separate with all their own relevant data and APIs associated. In addition, anonymous IDs help associate actions taken by people you don’t know with their own profile. This gives you endless opportunities to send relevant content to turn leads into customers.

User data and campaign actions are processed in real time. Simultaneous user journeys allow users to be a part of multiple journeys congruently without interruption to other journeys once they match conditions.
  • All-inclusive, fair pricing 

  • No surprise fees

  • Fast onboarding and set up

  • Managed deliverability support

  • Top-rated technical support

  • Unlimited events & attribute data,
    data warehouse sync, and
    deliverability monitoring

Customer.io can do what other marketing automation tools can’t – take in millions of events from users per day, segment through them almost instantly, and use any campaign action imaginable to create workflows. Not to mention, manage it all in a beautiful workflow builder. That combined with the stellar support and fair pricing makes it our #1 choice and keeps our customers happy.

Gerald Aichholzer, Digital Marketing Executive, Dolphin Technologies
  • High Performer 2022
  • Leader Winter 2022
  • Leader Small Business Winter 2022