Fintech Customer Engagement

Build customer trust quickly 

Guide customers through key moments in your fintech funnel, converting interested signups into loyal spenders, lenders, or investors.

FinTech Customer Engagement

Loved by fintech companies

fintech marketing

Make your customers feel like a million bucks 

Build a foundation of trust that leads to long-term customer relationships.

KYC workflow diagram

KYC as easy as 1-2-3 

Know your customer (KYC) steps like ID verification and linking a bank account are common spots where people drop off. Build real-time campaigns that react to drop-off behaviors and get your future customers back on track.

User statistic graphs

Nurture long-term adoption 

Increase monthly active users by reminding your customers of their progress toward their individual financial goals. Ensure greater lifetime value by guiding them towards other relevant products.

Split path automation chart

Maximize ROI through testing and analysis 

Show how engagement turns into revenue using our reporting and A/B testing functionality. If you want to dive deeper into the output, our platform can automatically sync your results into a data warehouse or an analytics tool for further assessment.

Resources

FinTech marketing strategies 

Explore how our platform can optimize the fintech customer journey.

FinTech Customers Love Us

You’re in good company 

Bamboo

With Customer.io, we tailor our messaging to our audience. We don't talk down to experienced investors, and we take time to explain complexities to newcomers.

Ugo Iwuchukwu
Ugo IwuchukwuHead of Marketing & Partnerships
Klar

We’ve had an improvement of around 8-12% in collecting late payments, and over 14% improvement in activating users, which for us means they complete their first financial transaction after sign-up.

Diego Schocher
Diego SchocherBusiness Architect
ZEN.com

The multi-channel approach allows us to test and refine our strategies through A/B testing, helping us understand what value propositions motivate our users.

Michał Dąbrowski
Michał DąbrowskiCommunications & Product Growth Manager
Olivia

I created a segment for people who had asked for a feature we were launching. Those emails perform really well because people know that we’re paying attention to what they've asked for.

Heloisa Assis
Heloisa AssisMarketing Manager
Lendify

Creating campaigns and broadcasts is very straight forward. I'm quite technical, but I’m not a developer or anything like that. It's a tool that is easy to get, and there is a lot of supporting documentation.

Kasper Ernerot
Kasper ErnerotCommunication Manager

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