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Omni channel
Omnichannel

Connect across channels 

Make your offer too enticing to ignore by reaching out on mobile, desktop, and everywhere in between.

  • In-app: promote product upgrades and new features on relevant screens within your app

  • Email: increase the likelihood of repeat purchases with personalized emails based on past buying behavior

  • SMS: use texting to send time-sensitive offers tailored to the user's location and usage habits

  • Push: drive customers back into your app with related or premium product offers

Customized

Turn one-time buyers into lifelong fans 

Show your customers you get them with targeted messaging backed by real-time data.

Segment for success

Instead of sending out generic offers to everyone, target customers based on their preferences and behaviors.

Segment for success

Find what works best

A/B test your subject lines, message types, frequency, wording, and offers to improve campaign success.

Find what works best
Make the offer a logical next step
Contextual

Make the offer a logical next step 

Craft irresistibly relevant messaging that doesn't just meet your customers' needs but anticipates them.

  • Trigger based on behavior: automate messages that instantly respond to customer actions or inactions

  • Re-target high-value customers: send your Journeys segments to ad networks for more relevant advertising

  • Gain insight without guesswork: connect Data Pipelines to Journeys and build a comprehensive view of every customer

Resources

Customer cross-selling and upselling strategies 

Explore more use cases and best practices to unlock more potential.

Supercharge your
 messaging automation 

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Cross-Selling and Upselling Strategies | customer.io