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Data & integrations

Fuel growth with unified data 

Great campaigns start with actionable data. Customer.io helps you unify, enrich, and activate customer data, powering AI-driven segmentation and smarter engagement across every channel.

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Data Pipelines
Integrations

From A to B faster 

Seamlessly connect every source of customer data to share campaign and segment insights across your stack for deeper analysis and action.

Bring all your data in

Bring all your data in

Quickly ingest first-party data via reverse ETL, pre-built integrations, APIs, SDKs, webhooks, and more.

Keep all your data in sync

Keep all your data in sync

Connect Customer.io to your growth stack, hydrating tools like analytics platforms, CRMs, and data warehouses with the latest campaign data.

Security you can trust

Security you can trust

Stay compliant with GDPR, SOC 2 Type II, HIPAA, CCPA, and other regulations.

  • Set rules to proactively block restricted personal data.

  • Keep data safe by restricting access by user role.

Data activation

Unify your customer data 

Consolidate touchpoints from any source, including your data warehouse, for a complete view of your customer.

Actions simplified

Easily transform data to fit your needs with flexible filtering and mapping actions.

Actions simplified

Data flow visualization

See which sources are connected to which destinations with just a click.

Data flow visualization

Data replay

Add a new destination and resend past data without making new API calls.

Data replay

Detailed event logs

Track, diagnose, and repair issues impacting the flow of data across your environment.

Detailed event logs

Public APIs

Built as an API-first platform to work with all your data, regardless of source or destination.

Public APIs

US and EU data centers

Select the region for storing your customers' data based on your business needs while ensuring compliance with regulations in both the US and EU.

US and EU data centers
Journeys + Data
Journeys + Data

More powerful messaging 

Power customer journeys by connecting first-party data to create unique, personalized interactions across mobile and web, using channels like push, email, in-app, and SMS.

Resources

Do more with your data 

Discover how you can use real-time data in Customer.io to accelerate your automated messaging campaigns.

Customers love us

Preferred by product-led companies 

We know how important data is. Not only that, but to own your own data. That’s why we chose Customer.io.

Daniel Sand
Daniel SandCEO
Wedio

What really makes Customer.io stand out is your focus on data. You make it easy to get the data we need, whether it’s sending it in or getting it out. The cherry on top is we can leverage our data to dynamically personalize our segmentation efforts and messaging.

Marc Messer
Marc MesserDirector of Digital Marketing
Soundview Communications

It took a skilled engineer months to connect data to our old (and expensive) CDP provider. Even syncing with Meta and Amplitude required many support emails. Data Pipelines solves this in a few clicks without any additional costs.

Renan Serrano
Renan SerranoFounder
Visto.bio

Customer data lives in a lot of places, and bringing it together is a pain. Data Pipelines made it easy to connect our messaging data to our data warehouse—no code required.

Jeff Lyon
Jeff LyonDirector of Technology
MESA

Customer.io is an irreplaceable piece for our marketing automation and operations stacks. It's flexible and powerful, yet simple and intuitive enough such that anyone on our team can build rich, diverse customer journeys with ease.

Matt See
Matt SeeCOO
Lighthouse.app

A big reason we chose to go with Customer.io is your ability to let us own our own data.

Ido Schachter
Ido SchachterR&D Tech Lead
Guardio

Supercharge your
 messaging automation 

  • 14-day free trial
  • No credit card required
  • Cancel anytime