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In-app Messages

In-app experiences that guide users to action

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The customer engagement platform trusted by 9,000+ brands

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Our difference

Target audiences with real-time customer data and unlimited behavioral conditions.

Contextual experiences

Launch tooltips, banners, surveys, and embedded content exactly where users need guidance.

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Real-time personalization

Use behavioral data, segments, and AI decisioning to dynamically tailor every experience.

Cross-channel orchestration

Increase engagement and conversions with coordinated messaging across every customer touchpoint.

Consistency across your ecosystem

Ensure campaigns, branding, and messaging stay aligned across every mobile and web experience.

Customer.io is the most intuitive and robust omnichannel messaging platform I’ve ever used. They beat the competition out of the water.

Alex MacCaw
Alex MacCaw
Founder

Higher engagement rates

3.2x
Klar

Increase in referrals

200%
Monarch

Lift in monthly revenue

2.5%
Lugg

Multi-channel strategy conversion

2x
Bamboo

Everything you need
to build smarter customer engagement

Key features

Build in-app experiences that feel native to your product

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Embedded experiences

Personalize your product without shipping code

Embed dynamic content directly inside your product experience.

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Tooltips and onboarding

Drive users to value sooner

Drive feature adoption with contextual onboarding experiences.

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AI-powered optimization

Create better in-app messages with AI

Use AI to build, personalize, and optimize customer experiences.

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Notification inbox

Keep important messages visible, organized, and personalized

Centralize every update in one customizable inbox, with real-time segments keeping notifications relevant and on-brand.

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2.5%

lift in monthly revenue

12-15%

consistent conversion rate

Messaging frequency is key for our strategy. We can’t email our customers daily, so increasing frequency with a multi-channel strategy is how we can scale message volume. The conversion rates prove that strategy is working.

Ugo Iwuchukwu
Ugo Iwuchukwu
Head of Marketing & Partnerships

Additional features

  • Modals

    Static in-app pop-ups with screen overlay.

  • Banners

    Rectangular message displays on the top or bottom of screen.

  • Surveys

    Collect onboarding feedback, NPS, CSAT, and customer insights in-app.

  • Tooltips

    Guide onboarding and feature adoption with contextual UI prompts.

  • Carousel

    Content users can swipe without dismissing your message.

  • Templates

    Create messages from pre-built templates or start from scratch.

  • Dynamic content

    Use Liquid and AI to personalize your messages.

  • A/B testing

    Optimize messages and monitor performance.

  • Metrics

    Monitor message performance with sends, opens, clicks, and fails.

  • Live preview

    Preview experiences directly on your website before publishing.

  • Multi-language

    Store language preferences for message localization.

  • Priority

    Choose the order of messages sent to a person.

Questions?
We’ve got answers.

Start guiding users to action

  • 14-day free trial
  • No credit card required
  • Cancel anytime
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