TryHackMe is an independent online learning platform started in November 2018 that is training over ½ a million people on cybersecurity. Their focus is on product development and teaching people everything from the fundamentals to complex topics so they can secure careers in cybersecurity.  When TryHackMe first …

The Challenge Needing to create programmatic nurture campaigns to build trust and convert users into paying customers The Fix Experimentation with SMS as a messaging channel and creating onboarding campaigns based on user behavior The Result Mido Lotto saw a 3x conversion rate with dor…

DoSomething is the largest youth-led organization dedicated to activating young adults to change the world for the better through social change. Their social impact programming has mobilized millions of members from clothing half of America’s youth in homeless shelters, cleaning up millions of cigarette butts from the s…

StuDocu is an online community where university and college students can exchange study resources, ask their peers questions, and get answers. Their community has members in over 60 countries, spanning 17 languages, with over 15 million monthly active users on their marketplace.  StuDocu’s digital community cons…

Creativeo helps businesses clarify their brand’s message and grow their business. They do this by helping their clients implement the StoryBrand Marketing Framework.  Recognizing the core of an effective marketing strategy is the ability to connect and engage with your customers. When emails do not reach their i…

Notion is an all-in-one workspace where you can write, plan, collaborate, and get organized. Notion strives to create a simple, beautiful, and easy-to-use product for their customers, which is one of the main reasons why they switched to Customer.io. They needed an automated marketing platform that matches their product…

Timetastic is the paperless way to track employee’s time off with an up-to-date record of absences, so you can plan better and work smarter. Every new company starts with a trial and then has the option to upgrade to a paid account. To increase more paid customers, Timetastic knew they had to create a better trial exper…

Purple Carrot is a 100% plant-based subscription meal service that delivers healthy meals right to your doorstep every week. Purple Carrot’s vision is to create a world where plant-based eating is a mainstream choice to improve health, the environment, and animal welfare. Before Customer.io Ad Audience Sync Digital adver…

Mailgun is an industry-leading email service provider (ESP) with a developer centric focus and product offering. Founded in 2010, Mailgun uses the power of its email API combined with its deliverability services to ensure their customers are getting the highest rates of deliverability in the industry. Challenges with Ads…

Mailgun sends billions of emails each month on behalf of their customers. Everything from transactional emails to marketing newsletters, while also providing other email deliverability solutions like Rapid Fire Throughput SLA and email validations. Mailgun has grown substantially, and with that growth, it has become mor…