8 Tips To Successfully Set Up an Account

Shannon Nishi
Congratulations, you’re opening a brand new account with Customer.io! We know first hand the excitement that must be brewing to have the world of Customer.io right at your fingertips and a blank slate to make all your marketing automation dreams come true. Before you begin to build mind-blowing campaign workflows and …

How Olivia Doubled their Onboarding Activation Rate

Lucy Wen
Olivia helps people spend smart and save more. Powered by AI, this financial advisor app analyzes their customers’ spending habits and delivers personalized recommendations on how to live well for less. The Challenge Operating on a marketing messaging platform with less-than-ideal testing capabilities, worksp…

Restructuring and Rejuvenating the Sales Team at Customer.io

Chris Parker
I joined Customer.io in June of 2021 as the VP of Sales. Throughout my career, I’ve been lucky enough to work alongside and collaborate with excellent sales leaders who brought unique leadership styles and perspectives to their respective teams. Through this, I’ve learned that there’s no silver bullet when setting up the…

Where in the World US is John B?

Lacey Budd
For Outer Banks fans, we’re not talking about that John B but rather Customer.io’s very own John B, Controller by day and RV-lifer, well, all the time.  John joined the company almost four years ago and decided to take to the road soon after. His travel companions include his wife Yvonne, dog Clancy, and friends …

Starting My Dream Job at Customer.io

Aman Kaur
Before Covid, I never considered working anywhere but in an office. Post-Covid, I realized there are many benefits to working remotely, including giving me more time to spend with my family, Being from India, I was concerned it would not be easy to find a remote job with a global company. I was happy to discover that …

The Engineering Team’s Fall 2021 Cleaning

Brian Sensale
Whenever I go on vacation, I like to spend a little time tidying up the house before I leave. There’s something to coming home to a messy house that just kills the relaxation you get from a bit of time away. That same principle applies when it comes to company retreats! Customer.io recently held our Fall Virtual Retre…

5 Things I Learned From My Staycation Sabbatical

Kate White
When the operations team announced the new sabbatical benefit, I was only about a year away from being able to take advantage of it. My mind immediately envisioned a fantastic international traveling adventure. Then Covid hit. My travel visions were dialed back to an RV, cruising around the United States with my husband …

Why Demand Curve Trusts Customer.io Over Anyone Else

Lucy Wen
Demand Curve is dedicated to teaching companies, from startups to enterprise-sized businesses, the best of modern marketing techniques. They are on a mission to equip companies who don’t have the traditional resources by designing tailored growth programs that teach their clients everything from content marketing, landin…

Fun Virtual Team Building Activities We Love

Alyssa Welch
Looking for some fun virtual activities and games? Our team has tried a lot and is here to share the ones we actually love and continue to use. If you’re a remote team, these are the most fun virtual team building activities we recommend.  Not all of these virtual team building activities cost money or require a …

Email Integration Tips for Startup Founders

Gabriela Kustner
Choosing a customer engagement platform can be tricky. Getting it to work right for you can be even trickier. Since we know that startup founders have limited brain space to spend on planning their email integration, we’ve included some of our own CEO’s do’s and don’ts for email integration that he spoke about recently o…
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