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Growth through Retention – with Pawp

When customers don’t find consistent value in your product or service, they’re at risk of churn. How can you put behavioral data to work and create long-term value for your customers?

Don’t miss this opportunity to hear from special guest Jessie Miller on how the growth marketing team at Pawp is implementing continuous testing and a cross-channel approach to develop a more data-focused retention strategy to provide value to their fur-ever customers.

What you’ll take away:

  • Strategies for expanding focus beyond customer acquisition to lifecycle and retention marketing efforts
  • How-To: Building campaigns that lead customers toward stronger product adoption + ways to identify and engage those at risk of churn
  • Data Impacts – Identifying key customer behaviors and testing your campaign strategy against them

Watch on demand

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Jessica Miller

Special Guest: Jessie Miller

Growth Marketing Manager

Cody Stover

Host: Cody Stover

Sr. Manager, Market Development