Steradium

Most lifecycle problems start upstream of the messaging platform: wrong events, stale attributes, a warehouse that isn't connected to Customer.io. We design the data models and pipelines that feed Customer.io, then build the campaigns that run on them.

What we do with Customer.io

• Data and integration architecture. Warehouse-to-Customer.io pipelines with modelled audiences and event schemas that hold up as volume grows.
• Migrations. Moving off Klaviyo, Braze, HubSpot or a legacy ESP while preserving subscriber state and history.
• Lifecycle build and optimisation. Onboarding through win-back, triggered on actual customer behaviour. Email, SMS and in-app coordinated in one system.
• AI-assisted messaging. Content generation, voice agents and conversational flows built into Customer.io journeys.
• Embedded talent. Through Steradium Talent we place vetted lifecycle marketers, data engineers and analysts directly into your team. Senior capability at offshore rates, managed by us.

We are growth engineers with a data background who build and run lifecycle programs. One team covers strategy through production: we model the data, build the journeys, and can embed people in your team to keep both running.