Lifecycle Marketing & Customer.io Expertise for PLG SaaS & Fintech

At Arise GTM, we empower high-growth PLG SaaS and fintech brands to orchestrate intelligent, high-performing lifecycle marketing programs using Customer.io. We specialise in crafting seamless customer journeys that boost activation, drive deeper engagement, and accelerate revenue growth—turning first-time users into loyal, high-value advocates.

Leveraging our proven ARISE OS® methodology, we integrate Customer.io's powerful messaging capabilities with advanced segmentation, automation, and real-time analytics. Our team designs lifecycle strategies explicitly tailored to product-led growth, from frictionless onboarding sequences and behavioural-triggered campaigns to highly personalised upsell and retention flows.

Beyond simple email marketing, we architect sophisticated multi-channel programs that combine email, in-app messaging, push notifications, SMS, and more, to ensure your users receive the right message on the right channel at precisely the right moment.

Trusted by leading PLG SaaS innovators and disruptive fintech challengers, Arise GTM delivers lifecycle marketing excellence that consistently increases customer lifetime value, improves user experience, and powers sustained growth.

Let's build a Customer.io-powered lifecycle engine that your users love and your board can celebrate.