Data-driven activation

Help customers realize their value

Unlock the aha moment for your customers with conversion-focused campaigns that ensure they understand the full potential of your product.

Loved by marketers and developers alike

Omni channel
Omnichannel

Make sure your message gets through 

Convert more customers than ever before by reaching them on their preferred channel.

  • In-app: guide customers to complete actions inside your app that shorten their time to value

  • Email: educate customers with personalized emails that speak to their needs and interests

  • SMS: educate users about recent launches with short yet impactful text messages

  • Push: send value-driven nudges about key features your customers won’t want to ignore

Customized

Ensure the relationship feels truly personal 

Understanding your customers fuels activation. When you know what they want to achieve, you can help them get there.

Make the journey feel tailor-made

Customize entire workflows based on the actions your customers take or don't take with your product.

Walk and talk like a local

Leverage Liquid logic to create multi-language messages that resonate deeply with your global audience.

Align your messaging to customer needs
Contextual

Align your messaging to customer needs 

Actively engage your customers by listening and responding to their actions in real time.

  • Pay attention to timing: use your customers' actions to influence when they receive the next activation message

  • Stay goal-oriented: set conversion goals to know whether your messaging produces the desired results

  • Test your way to success: employ cohort testing to understand what messaging strategies drive activation

Resources

Customer activation strategies 

Explore more use cases and best practices to unlock aha moments.

Supercharge your
 messaging automation 

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