The latest tips, best practices, news, and expert insights 

The state of lifecycle marketing report
Staff pick

The state of lifecycle marketing

We surveyed over 600 brands across various industries to uncover key trends and challenges faced by lifecycle marketers today. Discover actionable insights to help you optimize customer journeys, increase engagement, and drive long-term loyalty.

Alexandra Hubley
Alexandra Hubley
Sr. Content Strategist

Automation

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Customer data

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Data tracking guide and templates
Personalization

How to create or audit your data tracking plan

Wondering what customer data your team needs in your customer engagement tools in order to create a personalized customer experience? Access our guide for data tracking best practices, plus pick a template to plan or audit your existing data plan.


Customer.io team
Customer.io team

Company

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