Automation

Explore marketing automation strategies to engage customers through email, push, in-app, and SMS.

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How SaaS companies use dynamic segmentation to grow

From onboarding to expansion, discover how dynamic segmentation helps SaaS teams deliver relevant messages in real time and turn product data into sustainable growth.

Janelle P

Content Marketing Manager

Lifecycle marketing

How to build an AI-first marketing team: Skills for 2026

Molly Evola

Sr. Content Marketing Manager

Lifecycle marketing

HIPAA-compliant patient engagement that actually works

Molly Evola

Sr. Content Marketing Manager

Lifecycle marketing

Lifecycle marketing metrics that matter in 2026

Molly Evola

Sr. Content Marketing Manager

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Lifecycle marketing

Guide

The savvy marketer's AI companion guide

Janelle P

Content Marketing Manager

Product-led growth

The feature launch playbook: In-app messages that drive adoption

Molly Evola

Sr. Content Marketing Manager

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Lifecycle marketing

Top AI templates and workflows for lifecycle marketers

Janelle P

Content Marketing Manager

Deliverability

Looks right, reads wrong: Making email accessible

Mark Robbins

Developer Advocate

Message composing

Let it snow (in your emails): Add a snowfall effect in Design Studio

Mark Robbins

Developer Advocate

Lifecycle marketing

Talk Shop: How to use AI without losing your creative soul

Naomi West

Sr. Product Marketing Manager

in-app CTA button converting into a sale

Mobile marketing

High converting in-app message examples

Janelle P

Content Marketing Manager

Lifecycle marketing

Funnel forensics: The 4-step process for diagnosing drop-offs

Molly Evola

Sr. Content Marketing Manager

text message notification showing 2026 unread messages

Lifecycle marketing

Will SMS marketing still be effective in 2026?

Janelle P

Content Marketing Manager

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Message composing

Inbox on the rocks: What makes a great Black Friday email

Janelle P

Content Marketing Manager

Lifecycle marketing

Event-driven marketing: Why timing beats targeting

Molly Evola

Sr. Content Marketing Manager

Lifecycle marketing

The retention-first playbook for early-stage companies

Molly Evola

Sr. Content Marketing Manager

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