Learn from three top customer engagement specialists at product-led growth companies on how they are using data-driven campaigns to activate, convert, and retain their customers.
What you’ll take away:
Activation – strategies for guiding customers to “aha moments” and micro-conversions in their first days
Expansion – tactics to deepen product adoption and make upgrades a no-brainer
Retention and Win-Back – approaches to identify churn behaviors before customers cancel, and tips to win them back when they do
