How do I know what data I have available?

If you’re not sure what data (events and attributes specifically) you’re currently sending to and how it’s being used, the Data Index is where to find it. In the left-hand menu, it’s found just below activity:

Here, you’ll find all of the attributes and events flowing into your account via your chosen integration method. You can see:

  • All of the events and attributes you have
  • Where they’re being used (segments, campaigns)
  • How they’re being used (as a trigger, filter, or Action Condition)
  • For events, the data associated with each and when it was last seen
  • For attributes, we list all of the attributes you have for your users, and when each was last changed or added

Here’s a quick gif of how to dig into a specific event:

Head over to the Data Index introduction for more details on how to navigate; otherwise, feel free to explore!